Soft Matte Advanced Perfecting Powder

Description

Discover a multi-purpose, skin-perfecting powder that blurs imperfections for 24 hours—without the dry, cakey feel. Infused with skin-smoothing Niacinamide, this innovative talc-free formula immediately controls shine and minimizes the appearance of pores and skin texture in just four weeks.* Adaptive Oil-Control Technology targets the look of excess sebum for a matte effect that lasts. Wear on its own for natural-looking, soft-matte coverage, or layer on top of foundation to set makeup with 24 hours of color-true wear.

*Based on a clinical study of 31 subjects.

KEY CLAIMS:

Clinical:
Minimizes the appearance of pores and skin texture after four weeks*
Controls shine for 24 hours**
Blurs imperfection for 24 hours**
Sets foundation for 24 hours of true-color wear**
Non-cakey for 24 hours**
Non-drying for 12 hours**
*Based on a clinical study of 31 subjects.
**Based on a clinical study of 33 subjects.

Consumer perception:
100% agree it immediately smooths the look of skin***
100% agree it blends effortlessly into skin***
94% agree it controls the appearance of shine throughout the day***
***Based on a consumer study of 33 panelists.